EICMA 2024:LET THE NEW MOTO MORINI ERA BEGIN

2024-11-13 06:46:37

EICMA 2024:LET THE NEW MOTO MORINI ERA BEGIN


Moto Morini, on the opening day of the 110th edition of EICMA, during the press conference THE NEW ERA presented a world premiere of 4 new models that represent a significant step forward in the company’s strategy and positioning, thanks to diversification by type and displacement. Moto Morini 3 ½, Alltrhike, Corsaro 750 GT, and Rumble mark a start in style for the historic brand, which once again stands out for its attention to detail and design solutions of excellence. Designed to meet the expectations of even the most demanding and passionate motorcyclists in any segment, these models embody Moto Morini’s commitment to uncompromising riding experiences.


“Today we inaugurated the New Era of Moto Morini, and we are about to enter a period full of challenges and opportunities. We are ready to launch ourselves towards another goal with boldness and determination, because Moto Morini is not just a name, a brand. It is a tradition, it is a red thread that links our roots with our future. With the new models we are going to preside over segments of the global market that we want to enter through the front door. We will expand the range by going on to consolidate product families, to satisfy different desires and needs of our public and to win the hearts of other enthusiasts with brand new models that, on the one hand give new life to a legend of the past, and on the other mark debuts that will see us engaged on new fronts,” says Alberto Monni, General Manager of Moto Morini.


MOTO MORINI 3 ½


Fifty years after its first debut, the iconic Moto Morini 3 ½ returns to captivate the public once again.


One of the brand’s most legendary models, the new Moto Morini 3 ½ is a modern reinterpretation of the historic 3 ½ Sport, which originally launched in 1974 with Franco Lambertini’s groundbreaking design. This new version blends the classic heritage of the manufacturer with the technologies and demands of today’s motorcyclists, striking the perfect balance between history and innovation.


ALLTRHIKE


Moto Morini announces the launch of the Alltrhike, its first small-displacement off-road bike from the House of the Golden Eagle.


The name itself encapsulates its essence: “Alltrhike” evokes the English word “Hike,” meaning “excursion,” highlighting its adventurous spirit and capability to tackle rugged trails and long journeys off the beaten path. It’s the perfect companion for those who seek to immerse themselves in nature and experience the freedom that only this twin-cylinder can offer.


CORSARO 750 GT


The prestigious Corsaro family expands with the introduction of the new Corsaro GT, joining the Naked and Sport models, ready to tackle any journey.


Designed and engineered in Italy, the Corsaro GT is crafted for those seeking a premium riding experience. Its design blends the signature aesthetics of the Corsaro range with a bold, robust character, complemented by functional solutions to enhance riding pleasure.


RUMBLE


Sophisticated, elegant, and with a rock soul: Moto Morini introduces the Rumble, a 350 inspired by the Bobber world, a true statement of style and personality.


The Rumble’s clean design pays homage to the minimalism of the early 1900s, with muscular lines and vintage elements seamlessly blending with contemporary touches to create an edgy, action-movie aesthetic. It’s a tribute to freedom and rebellion, made for those who love to stand out and hit the streets with boldness and style.


Moto Morini continues its tireless path of growth, driven by a desire to evolve in terms of product, style, technology and positioning. The company’s ongoing commitment is to offer enthusiasts not just motorcycles, but complete and valuable designs, steeped in innovation and rooted in a solid and extraordinary tradition.



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